loss leader

英 [ˈlɒs liːdə(r)]

美 [ˈlɔːs liːdər]

低价出售的商品；亏本出售的商品；招揽顾客的廉价品
n.  低价出售的商品; 亏本出售的商品; 招揽顾客的廉价品

经济

柯林斯词典

• （为吸引顾客而）亏本出售的商品
  Aloss leaderis an item that is sold at such a low price that it makes a loss in the hope that customers will be attracted by it and buy other goods at the same shop.

英英释义

noun

• a featured article of merchandise sold at a loss in order to draw customers
  Synonym:drawing cardleader

双语例句

• Fixed loss of Squad Leader after EOR at some times.
  修复EOR之后偶然会失去小队队长的错误。
• NEW YORK-Back in the simpler, more innocent mid-1990s, Internet searches were seen as a loss leader.
  在90年代中期，互联网搜索业务并不被看好。
• Even though a primary leader may be disgraced, or the loss of a leader to sickness or death may come as an upsetting blow to the organization, the true leadership network stays intact.
  即使主要领导者因丑闻而名誉扫地，或者身患疾病，甚至不幸亡故，导致公司整体遭遇重创，但其核心领导体系可以毫发无损。
• For many Michelin star restaurateurs, the restaurant is a loss leader whose fame allows the chef to charge high speaking or private cooking fees; others start lines of premade food or lower priced restaurants.
  很多米其林餐厅其实都是在赔本赚吆喝，它的名声使大厨能够赚取很高的私人烹饪费，还有些米其林餐厅则做起了低成本的配套食品和低价餐厅。
• If Mr Anwar does go to jail, the alliance may not survive the loss of its leader.
  要是安瓦尔真的入狱，同盟军失去领袖，估计时日也不能持久。
• But managers can actually turn the loss of a rule-breaking leader into a positive, says Lisa Penney, a professor of industrial organizational psychology at the University of Houston.
  但事实上，管理层完全可以将违规领导者造成的损失转变为积极的影响，休斯顿大学（theUniversityofHouston）工业与组织心理学教授丽莎•佩妮说。
• This direction can also explain why removing the fixed portion from their card fees makes sense& a loss leader used to pump huge amounts of cash from small retailers into their Square balances.
  这种转变还能解释为什么要从信用卡费用中去掉固定费用，这种亏本买卖可以把大量来自小型零售商的金额汇聚到其Square账户中。
• Grocery stores often use a loss leader, such as low-priced coffee, to lure customers into the store.
  食品杂货店常常利用诸如咖啡一类的亏本出售的廉价品来招揽顾客。
• But the elves of nargothrond would, in their own way, have been diminished because of the loss of their leader.
  而纳戈兰德的精灵，就他们本身来说，也因为失去了他们的领袖而被削弱了。
• Under the proposals being considered, Huawei would offer its hardware at a large discount as a loss leader, as part of a wider effort to break into the UK market.
  根据正在考虑的提议，华为将以较大折扣提供硬件，作为一笔“赔本赚吆喝”的买卖，以便打入英国市场。